Privacy Policy

Last updated: 30/06/2025

JFDI Consulting Ltd ("we", "us", or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website https://jfdi.info, including its AMP-compatible pages and live chat features.

Who We Are

JFDI Consulting Ltd is a UK-based technology consultancy company offering digital transformation, automation, and enterprise development solutions. Our registered website address is: https://jfdi.info

Information We Collect

We may collect and process the following categories of personal data:

Information You Provide Directly

Contact forms (e.g., Get in Touch, Request a Demo)
Live chat messages
Newsletter subscriptions

This may include your name, email address, company name, job title, and message content.

Information We Collect Automatically

When you access our site, including AMP pages, we may collect:

IP address
Browser type and version
Pages visited
Time and date of access
Device type and operating system
Referrer URL
AMP page access logs (via AMP Client ID)

Cookies and Tracking

We use cookies and similar tracking technologies for website analytics, user experience enhancement, tracking AMP traffic (via Google AMP analytics), and live chat functionality.

You can manage cookie preferences through your browser settings. For more info, please refer to our Cookie Policy.

Use of Your Information

We process your data for the following purposes:

To respond to your enquiries or chat interactions
To provide and manage live chat support
To improve the performance and functionality of our site
To analyse AMP and non-AMP page usage trends
To send occasional marketing communications (with your consent)
To comply with legal and regulatory requirements

Third-Party Tools and Integrations

We may share limited data with trusted partners and tools that support our operations:

Yoast SEO Pro -- Manages structured metadata for SEO and AMP compatibility

Google Analytics -- Tracks site and AMP usage statistics

Live Chat Provider (e.g., Tawk.to, LiveChat Inc, or similar) -- Handles real-time visitor support

Google Fonts / Tag Manager / reCAPTCHA -- UX and bot protection mechanisms

All third-party tools are configured for data minimisation and comply with applicable data protection laws.

Legal Basis for Processing

Under the UK GDPR, we rely on:

Consent -- for email newsletters and cookies
Legitimate interest -- to improve site experience and respond to enquiries
Legal obligation -- for compliance and security purposes

Data Retention

We retain your data only as long as necessary for the purposes described in this policy, legal or regulatory requirements, and contractual obligations.

Chat transcripts and contact forms are typically stored for up to 12 months.

Your Rights

You have the right to:

Access the personal data we hold about you
Request correction or deletion
Withdraw consent at any time
Lodge a complaint with the UK Information Commissioner's Office (ICO)

To exercise your rights, contact us at [email protected].

Data Security

We implement appropriate technical and organisational measures to protect your data, including:

HTTPS encryption
Limited access to backend systems
WordPress security hardening
Regular plugin and software updates

International Transfers

We do not knowingly transfer your data outside of the UK or EEA unless adequate safeguards (e.g., SCCs) are in place.

Changes to This Policy

We may update this Privacy Policy periodically. We encourage you to review this page occasionally to stay informed.

Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact:

JFDI Consulting Ltd Email: [email protected] Website: https://jfdi.info